YOUR FAMILY PROPERTY IN THE WRONG HANDS?
Here are the most important tips to avoid running into this error. Read what are the characteristics to recognize a reliable agency.
1) VISIBILITY
The first thing to check when choosing an agency is to check its visibility. In this regard, check whether: – He uses the most important real estate portals for his advertising and social networks – He is constantly updated on what are the new marketing strategies – He has important spending budgets in advertising – The staff does recurring refresher courses
Today it is not enough to meet in front of the bar to sell a house or to rely on an agency where our willing but unqualified friend works there, but it is important to look for a serious agency, which has a real Real Estate Agent, able to promote your property to the fullest. and that he is able to close the deal.
2) FEW PROPERTIES FOR SALE AND EXCLUSIVELY
For the principle that “too many and well do not fit together”, Carrubbaimmobiliare, being a sole proprietorship and having a small number of selected properties for exclusive sale, can devote itself to each of them with more attention and time. It cannot be absolutely the same as when you have hundreds of properties for sale together with other agencies. Exclusivity is the only means that requires the Real Estate Agent to invest time and money to quickly promote and sell your property at the best price.
Entrusting the sale not exclusively means having your property ruined in the market, advertised just to make up the number, with a few photos and a vague description, all this to avoid being identified and then sold by others. Remember that the exclusive contract does not mean binding to the agency forever or losing customers, the mandate must have a start and end date (recommended not less than one year) and in any case not tacitly renewable.
3) ASSESSMENT OF THE PROPERTY
Beware of the Agency which, in order to acquire your property and have an extra house to deal with, will support you in your off-market request.
If you have decided to rely on a real estate agent, you must give him the opportunity to be able to estimate the value of your property as close as possible to the current market value and trust his evaluation. Today, more than ever, setting the right selling price gives you the opportunity to negotiate quickly, avoiding periodic price decreases, which devalue the property making it unsaleable.
4) NO DISCOUNTS BUT PERFORMANCE
The best agency is chosen because it has competent and professional staff. It is important to know that: contracts, purchase proposals and preliminary sales can only be entered into and signed by the qualified real estate agent registered with the Chamber of Commerce and REA with its identification number. Before starting a relationship of trust, it would be good to ask the agent for your Chamber of Commerce certificate. Being in good standing involves considerable fixed costs and therefore, if you want a quality service, you have to pay for that service. When asked for the discount I reply: “Did I do something less than what I had to do on my job?” The answer is: “no, Mrs. Carrubba you were a perfect SELLER, we are happy because you managed to sell our property without problems”. So why should I take money away from my job well done? The right real estate agent will be the one who will give you further explanations on the economic investment and what he will do to deserve his compensation, remaining firm in not trading his commission.
5) ACQUISITION AND VERIFICATION OF DOCUMENTS
Before Carrubbaimmobiliare acquires a property, all the documents of origin of the property must enter with the owner, which unfortunately are often not in his possession. This involves a search, sometimes annoying and long, but this work is essential to be able to evaluate the seriousness of the agent in front of you and for the success of the operation. Think if you were in front of the buyer ready to sign the preliminary or deed and it would not be possible to conclude the deal due to a missing document. Today, the real estate agent must be very prepared, must have knowledge in urban planning, cadastral, notary, banking, etc., without overcoming the aforementioned professionals, but making use of their advice and skills.
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